From 2015 to 2019, I worked as the Lead Visual Designer in the Brand Marketing department at Kareo, a medical billing and practice management software company. Working with a team of three freelance designers and a developer, I designed and scaled the production of our web pages, print collateral, and event designs. I worked on designs for the whole spectrum of the customer experience, from marketing/sales and onboarding to product.
While the initial visual style was set by a previous agency prior to my arrival, I was tasked with expanding our visual brand elements, incorporating illustration, adding more interactivity to our web pages, and scaling our design processes.